Coming Soon To A Google Near You: Larry Page
January 20, 2011 § Leave a comment
I’m not an admirer, more like a user. But then again, who isn’t?
It’s hard not to notice when something changes in the Google stratosphere, whether it’s ‘instantizing’ the already instant with Google’s live search mode, or taking on another web giant at its own game (ahem, Skype) with Google Voice.
Indeed, the one blip on Google’s radar (besides China) would probably be social media. The multimedia giant has yet to stake its claim on the lucrative business of making the internet social.
Where Google Buzz failed to attract, well, buzz, Facebook and other socializing empires continue to rake in users, and revenue.
Cue the management change.
Media reports have it that Google, not wanting to be outdone by the likes of such Harvard snobbery (after all, both co-founders Larry Page and Sergey Brin met in Stanford), is gearing up for a change in strategy that has co-founder Page stepping in for long-time CEO Eric Schmidt, who held the post since 2001.
While I think the reaction to the personnel change has been rather disproportional, I’ll admit that it appears that the decision is more than a game of musical chairs.
By appointing Page, (who is set to debut in his new role this coming April 4th) Google hopes to better marry its technological and business side. At first glance that doesn’t seem to point to social media, but then consider one of the most valuable (by speculation anyway) internet companies today, Facebook, and then the most popular cross-media ‘technology’ to emerge in years, Twitter, and you get one thing in common: social media.
And it’s important to point out that Schmidt hasn’t really been demoted, he will still serve as executive chairman, which seems to suggest more of a change in direction versus poor job performance.
So in closing, I leave you with the best headline I’ve found related to the Google change thus far, courtesy of the Wall Street Journal: “Google Turns the Page on Schmidt.”